Swiss franc soared 30%, Swiss watch will not substantially raise prices?

Last Thursday, the Swiss National Bank suddenly announced that it would lift the cap on the Swiss franc against the euro for more than three years. The Swiss franc was decoupled from the euro. The exchange rate against the pound sterling and the euro soared sharply. The Swiss franc soared by 30% overnight. Switzerland was a serious export-dependent Countries, from medicine, chocolate, chemicals, milk powder, watches to military Switzerland account for a significant share of the world market and pose a significant challenge to the Swiss tourism industry. Even local students have cried: tuition rose 30,000 a day almost out of school! Many people in the watch circle also began to talk about the recent price of the watch is up or not up? Wan table world Xiaobian compiled recently under the various media and watch circle big coffee view. Shenzhen Jing Bao reported Xinhua: [Swiss franc surge table to buy more expensive!] The Swiss National Bank announced on the 15th unexpectedly canceled the Swiss franc ceiling on the euro exchange rate policy, resulting in the Swiss franc on the major national currencies rose sharply on the exchange rate against the euro Up nearly 30%. If the watch is denominated in Swiss francs, the cost of his country's currency to buy a Swiss watch is one to two more. If the Swiss franc exchange rate continues to rise, then foreigners traveling to Switzerland will undoubtedly further increase spending. Well-known watch players @ Beans: Swiss franc prices for the watch manufacturers may not be good news, will have a tremendous impact on sales.Production costs by the impact of the Swiss franc prices believe it is still limited, but if the original price to sell to agents Said that the price rise is huge.Maybe the manufacturers may not adjust or adjust temporarily, and the agents share some price increases, minimize the impact on the user buyers, wait for a period of time to observe the sales plan. CCSMEDIA Executive Director @ release does not return : the Swiss franc 30% surge ! The future of the watch industry is complicated and confusing. Circle of friends, wailing watch brands, watch buyers scolded one, tearful hug each other: "We still have a lot of tables also special did not take, watch! @FashionTrendsTim e: At the upcoming opening of the Geneva show, the Swiss central bank announced yesterday that it was out of touch with the euro, and the Swiss franc soared by 16%, which means that the Swiss franc may also have more substantial room for growth, meanwhile , Richemont shares fell 15%, Swatch shares fell 14%. With the exchange rate fluctuations, watch prices are about to rise. Pan Jian, editor in chief of Fashion Time : Historical events are always strikingly similar. The last "quartz revolution" in the watch industry was caused by the "oil crisis" that took place in the 1970s. This time, the decoupling between the Swiss franc and the euro Also because of the drop in oil prices are not unrelated. @ Financial Network: [Swiss central bank interest rate cut Swatch aggrieved speech swatch] Swatch CEO: speechless. The actions of the SNB today are a tsunami for export industries and tourism and will eventually affect the entire country. The world's largest luxury chocolate Swiss lotus company: is trying to ease the challenge by increasing production. Richemont shares plummeted. Today, the Swiss National Bank cut interest rates and announced the euro / Swiss franc 1.20 bottom line @ Phoenix Finance: [Swiss central bank bankruptcy 30% will affect the Swiss watch exports] Swiss National Bank on Thursday to abandon the Swiss franc against the euro three years ago set a ceiling of 1.20, the news triggered a huge earthquake in the foreign exchange market, the euro / Swiss franc plummeted more than 2000 Point, a decrease of nearly 30%. The move poses a tremendous challenge to Swiss exporters and tourism, and the Swiss watchmaker Swatch Group said the soaring Swiss franc is "a tsunami" in the export sector. @ Sina Finance: 【Swiss franc surge before the price hurriedly grab Omega!】 Swatch Group (the world's largest watch group) plunged 16%, the Swiss National Bank announced today the cancellation of 1 euro against the exchange rate of 1.20 Swiss francs lower limit, The euro plunged 25% against the Swiss franc. Swatch brands include: Swatch, Omega, Rado, Longines, Tissot, Breguet and more. Watch players @ Zhang - sail Shanghai: the "quartz crisis", the real cause of death Swiss mechanical watch is not the main reason for the quartz watch, but 40% sharp rise in the Swiss franc, the crisis led to change, the collapse of watch factory resale merging the final formation of today's big group , The Swiss watch no longer emphasizes precision, but starts to permeate the artistic movement to promote the beauty of the United States, reduce production but the price increase ... ... and today the Swiss franc has appreciated sharply in the future certainly not only 20%, what new changes will happen? rise? Still not up? Xiaobian that, under such pressure, the short-term domestic Swiss watch market retail price is difficult to make adjustments. At the same time, after all, the instability of the exchange rate does not comply with the steady market pricing rules. In any case, the Swiss watch industry this crisis will face enormous challenges. Swiss watch industry will choose which way to go? We will wait and see.