The 2nd Beijing Fashion Home Show Opens a New Era of Softwear

As the living standards of Chinese people improve, the requirements for the quality of home life are also increasing. In homes with strong economic strength, such as Beijing and Shanghai, the consumption of soft-packed clothing has surpassed that of hardwear; according to industry authoritative data, the market capacity of China's household accessories in 2011 is about 200-300 billion yuan. Forecasts are increasing at a rate of nearly 30% per year. It can be seen that light decoration and heavy decoration, and upgrading the quality of life with home soft clothing has become a new consumption trend in the Chinese national equipment industry; and the overall matching of soft clothing in response to space and consumer taste is the key to the development of the industry.


Xianghe Furniture City official website recommended search reading: fashion home show home accessories


In order to lead the development trend of the overall soft decoration, and to build a platform for domestic enterprises to enter the domestic market, especially the North China market, the “China (Beijing) International Fashion Home Decoration Exhibition” successfully serving the northern market will be held from June 22 to 24, 2012. The day once again landed at the Beijing New National Exhibition. In addition to joining the China Building Decoration Association Materials Committee, Dongguan Famous Furniture Club, Hong Kong Adsale Exhibition Services Co., Ltd. and other partners, the "2012 Beijing Fashion Home Show" has won the dedication of the Hong Kong Design Center and Liu Liu Brothers International Home and other authoritative organizations. stand by. At that time, there will be exhibition groups, well-known enterprises, home improvement company purchasing groups, professional buyers, designers, etc. from home and abroad to negotiate and jointly create an annual event not to be missed in the home furnishing industry.

Insight into the trend of European home textiles, and the popular domestic fashion trends, wonderful in Turkey, Haining pavilion

The popular style of home soft furnishings has gradually moved from a luxurious style to a simple one, with an emphasis on low carbon, environmental protection, energy saving and comfort. Turkey is famous for its high-quality home textile products. Its elegant and simple European style is in line with the new generation of American aesthetic standards. In view of this, the Organizing Committee of the 2012 Beijing Fashion Home Show officially signed a group cooperation agreement with the Turkish Home Textiles Exhibition Group to further promote exchanges and cooperation between Chinese and Turkish companies. The Turkish pavilion with a total size of 1,000 square meters will showcase its innovative textiles and the latest European textile trends. The Turkish home textile brand went to Beijing to participate in the exhibition, in order to seize the development opportunities in the Chinese market, find suitable agents, distributors and partners to create a win-win situation and lay a solid foundation for Beijing to expand the North China market.


Compared with European companies, local brands have also developed rapidly in recent years and are increasingly recognized by consumers. Haining Home Textile Industry Association, as one of the largest associations with home textiles in China, will also become the co-organizer of the 2012 Beijing Fashion Fabrics and Beddings Exhibition. It will mobilize its members to bring the latest, the most fashionable and the most fashionable. Home textile products are displayed in front of the audience. As we all know, Haining is the main production base and important distribution center of the national decorative cloth. The Haining home textile industry has formed a certain cluster advantage. After more than 20 years of vigorous development, we have successfully built a complete set of home textile decorative cloth production supporting system for raw material production, weaving, printing and dyeing, finishing and finished product production, and the products have reached the world high quality level. The Haining Home Textiles Association and the Adsale Exhibition will work together to present a wonderful and colorful fabric event for the 2012 Beijing Fashion Fabrics and Beddings Exhibition!


Net star star exhibitors, collection of home boutique

In addition to the strength pavilions at home and abroad, the organizing committee also successfully organized well-known companies from all over the country to participate in the "2012 Beijing Home Furnishings Exhibition". Viva Bella, the well-known domestic home brand, will bring unique home accessories to the audience, convey a new way of life to the audience, and call on people in the modern society of materialism, environmental protection, anti-pure and true nature.


The collection of the famous international home furnishing products and the home-brimmed home culture of Dongguan will also bring international fine furniture to the audience, satisfying consumers who have high requirements on the quality, taste and quality of the home decoration and decoration brands.


The Potato & Co figure, which consistently provides creative and practical gifts and decorations for the public at a reasonable price, will also present home accessories that gather Western trend elements. The Potato & Co company is located in Almere, the Netherlands. The unique urban landscape is enough to open up people's aura and wisdom, and I believe it will bring more surprises and fun to the audience.


In addition, Yinghu, Yimei, Dongguan Shengxin, KPI, Beijing Jiuyi Boxin, Virtus 1945, etc. will also make a heavy attack, and will present the most fashionable homes in 2012.

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