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The three-day 2017 Beijing International Trend Toys Exhibition ended in the Beijing National Convention Center. As the first influential trend of toy festivals in mainland China, nearly 100 brands and designers gathered at the exhibition site, more than 200 limited edition works were on sale at the exhibition, and more than 10,000 trend toys were exhibited and sold.
On the morning of September 8, 2017 Beijing International Trend Toys Exhibition held an opening conference. Wang Ning, chairman and CEO of Beijing Bubble Mart Cultural and Creative Co., Ltd., delivered the opening speech, saying that the exhibition is to let everyone know the trend. A way of toy culture, I hope that more people can understand and like the trend of toys, and China will become the most important part of the development of the trend toy culture in the future.
It is understood that the official ticket sales of this exhibition is nearly 16,000, far exceeding the initial expectations. The exhibition venue is 6,500 square meters. The exhibition of toy works is dazzling, and the limited time of the exhibition is more popular. Since September 7th, hundreds of fans have queued up outside the National Convention Center, waiting for the BTS exhibition to be held overnight. They are waiting in line for a few days, just to buy favorite fashion toys and see the designer himself. .
In addition to limited-edition products, many well-known brand booths have become a different kind of scenery in this exhibition. Hong Kong designer Kenny's booth, the eye-catching space capsule design, and the exhibition-limited works of the seaweed Taro Molly, from the morning admission to the end of the afternoon, has been filled with people, want to enter the booth to visit and become a luxury. The booth of the Chinese picture book writer Long Jiasheng is also the highlight of this exhibition. The labubu toy exhibition and exhibition of the in-house Long Jiasheng teacher attracted many fans to visit, and the wall decorated with a huge labubu doll became a photo of the exhibitors and players. The Holy Land, and the most spectacular is the long queue of fans waiting for the signature of Long Jiasheng teacher. Every day, it is not until the end of the exhibition. There are also many booths including COARSE, FLUFFY HOUSE, bean sprouts, Xiaoxia, DAN, INSTINCTORY, Qinghe Union, POPMART, and so on. Every day, there are crowds of people.
The exhibition site gathers the most influential and trendy fashion toy brands and artists. Another highlight of this exhibition is that many artists are working on site and the works are auctioned on the spot. Hong Kong artist Kenny Wong and Dragon Jia Sheng, Bi Qi, Taiwanese artist Mao Mao Er, Japanese artists Xiao Xia, DAN, Teresa, and Touma all performed live paintings and doll paintings on the spot. The setting of this link allowed more fans to have the opportunity to get in touch with the artists. Not only can you see the works created by the artist on the spot, but you can also understand the emotions and meanings brought by the stories and works behind their works through this process.
This small toy culture system, which was born less than 20 years ago, is growing with unstoppable momentum. The Beijing International Trend Toys Exhibition has an extraordinary significance. This is a landmark art and culture exhibition, which is an important part of filling the blank of the trend toy exhibition in China. As the first Beijing International Trend Toys Exhibition, after several months of preparation, it has now ended perfectly. We believe that the next Beijing International Trend Toys Exhibition is worth looking forward to.
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