Dongyang mahogany furniture industry boom behind the hidden worry

After several years of development, Dongyang mahogany furniture industry has become one of the pillar industries of Dongyang. Dongyang mahogany furniture has gained a great reputation, and its products are sold at home and abroad, and the complaints that follow have also increased. The data shows that from January to October 2013, the complaints of the mahogany furniture industry reached 20, and the prosperity of the Dongyang mahogany furniture industry is hidden behind.

The furniture that arrived at the broken leg

On February 28th, Mr. Zhu of Beijing called and complained to Dongyang City Administration of Industry and Commerce, saying that he bought a set of shelf and a set of ring chairs in a furniture market in Dongyang. After the arrival of the goods, he found that one leg of the shelf was broken and asked for free. Make up repairs and disputes with the merchant.

On January 1, 2013, Mr. Zhu purchased a set of Bogu frame and a set of ring chairs for 24,000 yuan in a furniture market in Dongyang. After the goods were delivered to Beijing, he found that one leg of the shelf with a value of 6,000 yuan was broken. Free repair. "This is a valuable thing, and the broken leg phenomenon occurs after it is not used. It must be repaired free of charge by the merchant." Mr. Zhu immediately called the merchant.

However, the merchant believes that Mr. Zhu looked very carefully at the time of purchase, and there was no quality problem with the goods. One leg break of the shelf was caused by his own careless handling.

Finally, after mediation, the merchant agreed to ship it back to the factory for repair, and the repair fee was borne by the merchant.

In March of this year, Mr. Wu booked a round table, a bed and a TV cabinet in a furniture market in Dongyang, and paid a deposit of 150,000. At that time, the model, size and material of the furniture were indicated on the contract. They also specified that they should be made according to the samples in the store. However, the merchants had been delayed until the delivery, and the furniture made by the merchant was found at the time of delivery. The sample material and color do not match (the color of the sample is red, and the color of the furniture made is black and blue).

"There are more and more consumer complaints like this." Dongyang City Industrial and Commercial Bureau, a staff member of the surname Shentu told reporters that because many Dongmu furniture business owners in Dongyang do not pay attention to product quality, service awareness is not strong, leading to consumer complaints in recent years. rise. In 2011, there were only 1 complaints about Dongyang mahogany furniture consumption, which rose to 13 in 2012. By January to October 2013, the Dongyang mahogany furniture industry had reached 20 complaints.

Quality problem becomes the main cause of complaint

Judging from the 34 complaints about the consumption of mahogany furniture from 2011 to the present, the complaints of consumers mainly focus on three aspects: product quality, after-sales service, and unauthorized modification of contractual agreements and delays in delivery time.

At present, there are 1,003 individual industrial and commercial households engaged in the mahogany furniture industry in Dongyang City, 94 individual-owned enterprises and 185 corporate-type enterprises (including branch companies). There are about 20 types of enterprises (the number of employees is more than 80, and they have certain popularity and economic strength), 31 of the second-class enterprises (the number of employees is 30-80), and about 134 of the three types of enterprises (the number of employees is 5~30 people), the rest are small businesses and small self-employed households, accounting for about 51%.

"There are some small and medium-sized enterprises involved in the appeal. These enterprises do not pay attention to product quality and have no sense of service." The staff said that in order to save time and effort, some business owners are not strict with the quality of products, and the products reach the consumers through logistics. In the hands, there are paint lacquering, cracking, and broken legs. Some products appear to be worms after a period of use. In addition, in order to pursue the interests, some business owners do not pay attention to environmental protection, and do not produce according to the national standards of mahogany furniture, resulting in excessive formaldehyde emission. At the same time, Dongyang part of the mahogany furniture business arbitrarily changed the contract, delaying the delivery time, there are more complaints.

“The most important reason for the increase in appeals is that some of the business owners are not high-quality.” A person in charge of the Dongyang Redwood Furniture Association said that many business owners have low cultural standards, weak legal awareness, and lack of long-term business vision. With the luck of luck, one can make a profit, which leads to the phenomenon that the products are shoddy, fake and true, and the wood is mixed with the fish, which lacks the drying equipment and simplifies the production process. Glue replaces the steamed bread, and cracks and even deformations will occur in a long time, not to mention the establishment of a complete enterprise quality management system.

Play the role of the association and turn the quality off

"The only way to maintain the reputation of Dongyang mahogany furniture and reduce consumer complaints is to put a good quality. In this respect, Dongyang Redwood Furniture Association should play an active role." A person in charge of Dongyang Redwood Furniture Co., Ltd. said.

The person in charge of the mahogany furniture industry said that the mahogany furniture industry association should give full play to the advantages of the industry associations, strengthen guidance to the member companies of the association, and ensure the source of product quality, and establish a set of quality management system from the inspection of raw materials. Business owners and employees enhance product quality awareness. Within the association, companies that sell fake and inferior products should be punished.

The insiders suggested that the relevant functional departments of Dongyang City should strengthen rectification and rectify the illegal activities in the production, circulation and price fields, especially for the shoddy, fake and false prices. The behavior as a key target to create a legitimate business atmosphere. In addition, it is necessary to strengthen the training of legal knowledge for business owners in a targeted manner, strictly in accordance with the contract, and establish a business philosophy of integrity.

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