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Mahogany furniture market
“ China's six major mahogany furniture markets are all located south of the Yangtze River, and 70% of the consumer market is in the north. Coupled with the climate difference between the north and the south, the mahogany furniture produced in the south often cracks and deforms in the north. Two factors force southern mahogany furniture. Production companies will move production and sales bases to the north to seize market opportunities. †Recently, Jin Yuyun, the Chinese master of woodcarving arts and crafts and the president of Mingqing, who is inspecting in Qingxian County, Hebei Province, told reporters.
Since ancient times, Jiangnan Redwood has been a river. The mahogany furniture flourished in the Ming and Qing Dynasties. The Beijing Palace Office took into account the climate difference between the north and the south. The precious redwood imported from abroad was transshipped in Taicang Liujiagang, along the Beijing-Hangzhou Canal to the Qinghe River, and dried naturally. After the local processing, it will be transported to the court office, and the craftsmen of the southern craftsman will be finely crafted. In the old days, Wang Xietang was in front of Yan, flying into the homes of ordinary people. Since the reform and opening up, mahogany furniture has evolved from aristocratic luxury of the court to the value of the upper-middle-class people in the society, benefiting from the economic prosperity and proximity to the raw material of mahogany raw materials. Six major mahogany furniture markets emerged in the south of China - Fujian Xianyou, Zhejiang Dongyang, Yunnan Ruili, Guangdong Shenzhen and Zhongshan, Guangxi Pingxiang.
The mahogany furniture industry "South Slope North"
　　
“ The formation of the mahogany furniture market is linked to the local consumption power. †Liu Liandong, president of Hebei Qingxian Medieval Cultural Industry Investment Company, visited the six major markets and found that Fujian Xianyou mainly relies on Taiwanese customers; Zhejiang Dongyang mainly relies on the Yangtze River Delta economy. Rapid development; Yunnan Ruili is a transit point for Laos and Myanmar redwoods to return to China; Guangdong Shenzhen and Zhongshan rely on Hong Kong's economic prosperity; Guangxi Pingxiang and Vietnam border, is the distribution center of redwood raw materials trading. Liu Liandong said, " The problem now is that the demand for southern mahogany furniture market is basically saturated. 60% to 70% of the customers in the six major mahogany furniture market are northerners. " He realized that northerners crossing the Yangtze River to the south to buy in the north are prone to cracking. The deformed mahogany furniture, this " weird " phenomenon seems to violate the laws of the market. Driven by the strong consumption power of the northern market, the northward shift of the redwood industry to the north will become an inevitable trend.
The mahogany furniture industry will “ southern north slope †. Zhao Fuzhen, director of the China Woodworking Committee, first proposed this point in 2008. He believes that " with the maturity of the northern consumer market, the northern market is developing faster and faster. The southern mahogany furniture enterprises should focus their development on the north. " There is no distribution center for mahogany furniture in the north. Why do northerners ask for far-reaching southern purchases? Mahogany furniture? But in fact, it's not. Liu Chuanrui, honorary president of Zhangzhou Hongmu Classical Furniture Industry Association, said that the Qingxian County of Hebei Province, which is adjacent to the Beijing-Hangzhou Grand Canal, was once the birthplace of authentic Ming and Qing court furniture. It is the birthplace of the “ Jing Zuo †craft. Since Qingming, Qing County has Classical furniture can be crafted, and it has been going through the Ming and Qing dynasties for hundreds of years. In the 1980s, some farmers in Qingxian County took the streets to buy and sell antique furniture, and then began to repair and manufacture. For decades, Qingxian County has gradually formed a certain scale of mahogany furniture industry. There are 58 villages and 600 enterprises with an annual output value of 2.5 billion yuan. The products are exported to Beijing, Tianjin, Shanghai and other places. Japan, Hong Kong, Macao, Taiwan and other countries and regions have become an important loose base for the production and sales of mahogany furniture in northern China.
Liu Liandong said that because there is no standardized management and guidance in the Qingmu mahogany furniture industry, most enterprises are still producing family workshops. There is no brand awareness. Enterprises are fighting alone, fighting each other, even pressing each other and killing each other. The industry is healthy and mature. The degree is far less than the South. In order to integrate the mahogany furniture industry in Qingxian County, Hebei Qingxian Middle Ancient Cultural Industry Investment Co., Ltd. began investing 5.6 billion yuan in 2013 to build the largest international cultural industrial park with mahogany furniture as the theme of the north of the Yangtze River. There is a raw material trading market in the park. Standardized production workshop, trading exhibition hall, classical furniture history museum, professional logistics center, school-enterprise joint product research and development base, technician training base, park exhibition center, five-star Ming and Qing architectural style resort and costume film shooting base. At present, more than 150 mahogany furniture brands in Shanghai, Guangdong, Hong Kong, Taiwan and other places in Hebei have settled in the park. After 5 years, the park will be completed and put into operation, which will attract nearly 2,000 mahogany enterprises from Beijing, Tianjin and the south, with an estimated annual output value of 11 billion yuan.
Affected by factors such as excessive speculation last year and slowing macroeconomic growth, prices of some varieties of redwoods have fallen sharply. However, the industry believes that due to the scarcity of redwood resources and long regeneration cycle, it is still optimistic about the market outlook. The reporter learned in the Qingxian Redwood Furniture Market that the current average price of Myanmar grass pears with lower price and higher sales volume is about 25,000 yuan/ton, which is about 10,000 yuan lower than last year's highest point. Laos red rosewood prices are relatively stable, and the high-priced Hainan huanghuali has no price. The overall sales volume of the market declined, and the wait-and-see atmosphere was strong.
Liu Liandong, executive vice president of Zhangzhou Hongmu Classical Furniture Industry Association and president of Hebei Qingxian Medieval Cultural Industry Investment Co., said that in June last year, the Convention on International Trade in Endangered Species of Wild Fauna and Flora listed 7 of 33 species of redwood species. Controlling species, driving up the price of related mahogany materials. In the second half of last year, the industry used this excessive speculation, and the price rose too fast, overdrafting the future space. Liu Liandong believes that the fall in rosewood prices is also related to the slowdown in macroeconomic growth. Many industries have entered the downtrend channel, and the mahogany furniture industry has also been affected. Sales have fallen, buying and selling have not fallen, buyers and sellers are on the sidelines, and companies are less willing to invest further. Some companies simply stop production. The consumer groups of mahogany furniture are cultural celebrities, performing stars, business owners and officials. The central anti-corruption and rectification of the “ hurricane †has also suppressed the purchasing desire of some consumers. Guo Ximeng, chairman of Qingxian Kaihua Classical Furniture Co., Ltd. said that the mahogany furniture industry has the same ups and downs as other industries, but after all, the redwood resources are getting less and less, and the regeneration cycle is long. It is expected to rebound in September this year. " We don't want to go up and down, it's normal and reasonable to rise 10% a year. "
Liu Liandong believes that over the years, the mahogany market has shown the characteristics of “ big rise and small fall †and “ three steps back †. After this adjustment, the rapid rise rhythm of the previous period has been changed, but this fluctuation time will not be too long. “The visionary and powerful companies are investing in reserve mahogany to welcome the next rising cycle. In the second half of this year, our company plans to hoard hundreds of tons of huanghuali (big leaves) and dimpled Dalbergia. â€
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