2010 large format printing ink market report

Like any company in the large format printing industry, digital inkjet ink manufacturers have encountered significant challenges in recent years. The rising cost of raw materials caused by rising crude oil prices has brought great difficulties to the survival of ink suppliers. The global economic recession has intensified the decline of the printing industry and led to a sharp drop in ink companies.

Although the printing industry has not yet recovered to its pre-recession level, as the economy improves, ink companies are also feeling the growth of market demand.

According to InfoTrend, the large-format inkjet ink market is expected to reach a CAGR of 6.2% between 2009 and 2014. At present, the market value of large inkjet inks has now exceeded $3.3 billion and will increase to $4.5 billion in 2014. Everyone can appreciate that the current market is stronger than ever.

Jeffrey Nelson, Marketing Manager for Inkjet Devices and Software Products at the Color Film Unit of Fujifilm North America's Graphic Arts Systems Division, said: "Although we saw signs of recovery from September 2009, the large format digital inkjet ink market is still not available. Returning to pre-recession levels. Market demand has grown significantly in recent months."

Joan Perez Pericot, director of marketing at Hewlett Packard Angels, said: “Since 2010, we have experienced a rebound in the large-format market. The economic crisis has also brought three characteristics to this market: First, there is more and more traditional printing. The factory used digital selection printing technology to replace the original analog equipment to shorten the length and transfer time. Second, the industry's mergers and acquisitions companies are increasing, most of the regular print orders are concentrated in the hands of a small number of large printing service providers. Third, many small and medium-sized printing service providers are looking for new ways to profit and differentiate their operations, and the introduction of new technologies will enable them to produce some fresh, high value-added products."

Randy Paar, director of display image products at Northwestern America, said that the situation in 2010 was much better than last year, and many companies were busy producing, which was directly reflected in the increase in ink usage and equipment installation.

Moshe Zach, executive director of Bordeaux Digital Printing Ink, said: "The large-format digital inkjet ink market is facing new challenges. High-speed printers using new technologies require inks that are compatible with these new technologies. As ink manufacturers, we feel To the customer's acceptance of third-party inks."

Nitin Goswamy, president of AT Ink, said that they have had good growth opportunities this year. Although the North American and European markets have grown slowly in the past year and a half, performance in other places is still remarkable.

Recovery signals and opportunities

For ink manufacturers, there is a lot of good news to share now – the global economic recovery has driven the rise in ink sales. However, with the increase in product sales, the market has also undergone corresponding changes.

Patrick Ryan, general manager of Seiko Instruments, said: "In general, we will see a surge in product sales after the end of the recession. But this time we also saw a change in the way small businesses lend, which is bound to make us The market has changed. It is worth noting that due to the difficulty of loans, many business owners who would like to invest in new equipment are likely to change their themes."

Reed Hecht, product manager at Epson's professional imaging department, said: "We hope that the growth in demand for products will help companies reduce their growth rate."

Ken Kisner, president of INX Digital International, said: "Many commercial printers who want to enter new markets are trying to change. As more people learn about the capabilities of digital large format printing, we can see an increase in product sales. ”

Large-format inkjet will usher in a new growth period as short-run printing or multi-version jobs increase. The Internet and other multi-channel marketing methods will change the face of the printing industry, and printing companies that want to introduce digital devices are also looking for new market directions. This is undoubtedly good news for digital inkjet ink companies.

Large format digital printing is becoming more common and eroding the market for screen printing, and these applications have mostly transcended traditional substrates and transferred patterns to materials such as glass, metal, plastic, wood and ceramics. The new digital printing system for textiles has brought new opportunities to this market. In short, the opportunities for digital printing are becoming more and more, which will also promote the development of the ink market.

From solvent to UV inks

With the slow recovery of the economy, we have seen some areas grow faster than other regions, mainly due to the demand of specific markets, but also partly because companies are shifting from solvent-based ink technology to UV ink technology. .

According to InfoTrends, the solvent-based ink market will be reduced from $900 million to $600 million between 2010 and 2014, with a compound annual growth rate of -9%. Sales of UV inks will increase from the current $360 million to $800 million in 2014.

Many industry experts agree with this prediction and believe that the transition from solvent-based inks to UV inks will provide opportunities for ink manufacturers and print service providers.

According to Stephen Emery, director of ink sales at EFI, UV is an area of ​​growth potential in the large format inkjet ink market, and many industry experts agree.

UV ink curing technology is constantly improving, LED-UV will become the mainstream technology in this market. The advantages of this technology are many, such as long life of the bulb, low power consumption and can be used with materials that are not supported by conventional UV curing technology.

Deborah Hutcheson, director of marketing at Agfa North America, also believes that the emergence of LED-UV inks will bring more new opportunities to UV inkjet. He said: "We believe this will reduce the cost of UV inkjet technology and encourage more companies to enter this market. UV flexo ink is also very important, it is not only suitable for traditional printing, but also can improve postpress processing. Grade."

Although many people have turned their attention to new technologies, the biggest growth point is still in solvent and UV ink printers. They are the main “labor” of the industry and have special significance for image production. At the same time, manufacturers are developing more environmentally friendly products to meet the growing market demand, but they often do not invest too much in one go, but gradually improve the performance of inks, substrates and printers.

According to Michael A. Andreottola, president and executive of American Ink Jet Corporation, bio-inks (BIO Inks) are the future of development, and they will be an ideal replacement for many low-solvent inks on the market today. It is known that this ink is completely free of volatile organic compounds and can be degraded by almost 100%.

Looking to the future

With the increasingly serious environmental problems and the establishment of relevant laws, the disposal of residual ink and empty ink cartridges has become an urgent problem for the inkjet ink manufacturing industry.

For many printers, their current concern is how to find a balance between the ease of digital inkjet and the high cost of ink. Although the quality of digital printing can go beyond traditional printing, its production price is still relatively high.

Of course, the cost of inkjet ink is not the only issue that needs attention. Although the economy has begun to rebound, there are still many uncertainties, which will inevitably lead to high vigilance among ink manufacturers and printing service providers.

At present, equipment and consumables sales are showing an upward trend, but its future growth rate is likely to be slowed down by the economic situation, shareholder turmoil and the EU. Judging from the unemployment rate, housing and other economic indicators, we are still some distance from the overall recovery of the economy.

The economic crisis may cause financial problems for medium-sized companies, so users will not dare to make major investments in the next 12 months.

The current economic downturn has brought heavy economic pressure to every company, especially technology developers. The merger news of some enterprises has also indirectly proved the existence of investment errors. Only a few companies can insist on providing services and innovative technologies to customers, which will cause further turmoil in the ink manufacturing field and affect the speed of development of new technologies.

Overall, the big challenge for the digital inkjet market in the next 12 months is to keep pace with the speed of digital technology. The shift in inks from solvent technology to UV technology, substrate changes, and color matching on multiple devices is a major issue facing printers today. Printing buyers' demand for high-quality, low-cost, multi-version and short-cycle printing services remains unchanged, and printing companies can only remain competitive and win orders if they meet their requirements.

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